Comprehensive publisher intelligence for the Sweden advertising market. Red Volcano tracks 81,515 publisher websites in Sweden, with 3,897 verified ads.txt files. Data updated weekly from proprietary crawlers.
The highest-ranked publisher websites in Sweden based on global traffic rank, filtered to sites with a verified ads.txt file. Each publisher's technology stack and SSP relationships are detected weekly by Red Volcano's crawlers.
| # | Domain | Global Rank | Monthly Pageviews | Category | ads.txt Lines | Header Bidding Partners |
|---|---|---|---|---|---|---|
| 1 | aftonbladet.se | #1,087 | 54,973,860 | News And Media | 6 | Advertising.comBetweenTheMediaGrid+21 |
| 2 | blocket.se | #1,157 | 18,970,517 | E-Commerce And Shopping | 6 | Advertising.comBetweenBlue+40 |
| 3 | expressen.se | #2,100 | 29,595,705 | News And Media | 41 | AdformOpenRTBAdvertising.comBetween+89 |
| 4 | ica.se | #2,766 | 20,306,890 | Food And Drink | 1 | Not detected |
| 5 | tradera.com | #3,028 | 12,739,203 | E-Commerce And Shopping | 119 | Advertising.comBetweenBlue+106 |
| 6 | hemnet.se | #3,867 | 11,287,515 | Business And Consumer Services | 133 | TheMediaGridxe.worksQT+210 |
| 7 | hitta.se | #4,057 | 10,598,055 | Reference Materials | 408 | AdformOpenRTBAdvertising.comBlue+26 |
| 8 | avanza.se | #4,463 | 8,550,686 | Finance | 28 | Not detected |
| 9 | svd.se | #4,678 | 15,869,108 | News And Media | 7 | Advertising.comBetweenQT+39 |
| 10 | dn.se | #4,780 | 14,661,290 | News And Media | 41 | AdformOpenRTBAdvertising.comBetween+85 |
| 11 | gp.se | #6,740 | 11,682,515 | News And Media | 511 | Blue Media Services LTDABetweenBlue+20 |
| 12 | ratsit.se | #6,890 | 7,100,300 | Science And Education | 510 | QuantcastGoogleBetween+10 |
| 13 | omni.se | #7,224 | 9,431,590 | News And Media | 5 | AdTarget TeknolojiAFPAppNexus+44 |
| 14 | mrkoll.se | #8,048 | 7,819,107 | Science And Education | 17 | GoogleDuration Media |
| 15 | prisjakt.nu | #8,503 | 6,887,075 | E-Commerce And Shopping | 5 | BetweenDigitalTheMediaGridIntegral Ad Science (IAS)+23 |
| 16 | tv4play.se | #8,902 | 7,567,383 | Arts And Entertainment | 6 | BetweenviDuration Media+151 |
| 17 | di.se | #10,427 | 7,516,458 | Finance | 41 | AdformOpenRTBAdvertising.comBetween+11 |
| 18 | signicat.com | #11,000 | 6,384,762 | Finance | 1 | Not detected |
| 19 | sydsvenskan.se | #11,039 | 6,359,873 | News And Media | 41 | AdformOpenRTBAdvertising.comDiscoveryDsp+43 |
| 20 | klart.se | #11,836 | 6,374,591 | Science And Education | 5 | Advertising.comQTxe.works+11 |
| 21 | koket.se | #11,971 | 6,864,018 | Food And Drink | 25 | SARAAdformOpenRTBBlue+10 |
| 22 | eniro.se | #12,085 | 2,917,478 | Computers Electronics And Technology | 230 | OneTagQuantcastBetween+35 |
| 23 | allabolag.se | #12,381 | 4,642,446 | Finance | 198 | BetweenTheMediaGridHybrid.ai+16 |
| 24 | elle.se | #13,595 | 4,900,012 | Lifestyle | 102 | AdTarget TeknolojiBetweenBlue+41 |
| 25 | auctionet.com | #14,689 | 3,258,157 | E-Commerce And Shopping | 2 | Not detected |
| 26 | fotbollskanalen.se | #16,011 | 5,013,408 | Sports | 22 | TealQTIndex Exchange+49 |
| 27 | synonymer.se | #16,227 | 3,935,280 | Reference Materials | 336 | BetweenTheMediaGridAdagio+8 |
| 28 | tv.nu | #16,463 | 4,230,641 | Arts And Entertainment | 7 | Advertising.comIndex Exchangexe.works+51 |
| 29 | marcusoscarsson.se | #17,375 | 4,144,019 | Games | 15 | TheMediaGridBetweenBlue+42 |
| 30 | carup.se | #18,384 | 4,013,681 | Vehicles | 1 | Not detected |
| 31 | viaplay.se | #18,747 | 2,879,046 | Arts And Entertainment | 53 | Opt Out AdvertisingBetweenDuration Media+180 |
| 32 | vinted.se | #18,901 | 1,815,644 | Lifestyle | 1788 | AdagioConnectAdCriteo+27 |
| 33 | rikatillsammans.se | #19,177 | 2,137,707 | Finance | 134 | BlueInMobiTheMediaGrid+211 |
| 34 | homeq.se | #19,333 | 1,692,451 | Science And Education | 99 | BlueBetweenAdformOpenRTB+193 |
| 35 | byggahus.se | #21,206 | 3,129,721 | Home And Garden | 482 | AdformOpenRTBTheMediaGridLivewrapped+10 |
| 36 | cornucopia.se | #21,207 | 3,751,952 | Pets And Animals | 191 | InMobiBlueTheMediaGrid+12 |
| 37 | merinfo.se | #21,252 | 2,946,200 | Science And Education | 402 | InMobiBetweenBlue+16 |
| 38 | hd.se | #21,337 | 2,870,814 | News And Media | 41 | AdformOpenRTBAdvertising.comBlue+47 |
| 39 | tv4.se | #21,363 | 3,369,061 | Arts And Entertainment | 24 | BetweenTheMediaGridAdformOpenRTB+44 |
| 40 | flashscore.se | #22,574 | 2,127,267 | Gambling | 114 | Not detected |
| 41 | familjeliv.se | #26,064 | 1,891,875 | Arts And Entertainment | 956 | BetweenTheMediaGridLivewrapped+22 |
| 42 | unt.se | #26,491 | 2,695,062 | News And Media | 306 | viIndex ExchangeAOL+5 |
| 43 | dagensps.se | #26,613 | 2,720,584 | Finance | 134 | BetweenTheMediaGridOptimera+21 |
| 44 | na.se | #27,560 | 3,335,903 | News And Media | 41 | AdformOpenRTBAdvertising.comDiscoveryDsp+42 |
| 45 | momondo.se | #27,627 | 1,509,324 | Travel And Tourism | 76 | Not detected |
| 46 | godare.se | #27,752 | 2,803,576 | Food And Drink | 6 | BetweenTheMediaGridDuration Media+8 |
| 47 | placera.se | #28,064 | 2,403,692 | Finance | 67 | BetweenTheMediaGridOnline Media Solutions+14 |
| 48 | svenskalag.se | #28,254 | 2,106,639 | Sports | 59 | Index ExchangeLEMMAQuantcast+116 |
| 49 | shl.se | #28,314 | 2,254,649 | Sports | 13 | AdformOpenRTBTheMediaGridDuration Media+40 |
| 50 | vk.se | #28,667 | 2,115,002 | News And Media | 228 | AdnuntiusLivewrappedTheMediaGrid+41 |
Want the full list of 81,515 publishers in Sweden? Filter by vertical, technology, SSP, and more.
Book a Demo →The most widely adopted header bidding partners among publishers in Sweden. 1,022 publishers (26.2% of ads.txt-enabled sites) use at least one header bidding partner.
Breakdown of publisher categories in Sweden. The distribution shows which content verticals dominate the advertising landscape in this market.
Red Volcano gives you access to all 81,515 publishers in Sweden with advanced filtering, CSV exports, monitoring alerts, and API access. Purpose-built for SSPs, ad networks, and the programmatic supply chain.
Red Volcano currently tracks 81,515 publisher websites in Sweden, of which 3,897 have a verified ads.txt file. This data is refreshed weekly by our proprietary crawlers, making it one of the most comprehensive and up-to-date publisher databases for the Sweden market.
Based on Red Volcano's data, TheMediaGrid is the most widely adopted header bidding partner among publishers in Sweden, while Rubiconproject leads in SSP/monetization partnerships. The dominant publisher vertical is News And Media.
The leading SSPs in Sweden by publisher adoption include Rubiconproject, Adpone, Pubmatic, Smaato, Showheroes. Red Volcano provides detailed breakdowns of every SSP's publisher footprint, sellers.json transparency, and growth trends.
Red Volcano's Web Discovery platform lets you search and filter all 81,515 tracked publishers in Sweden by vertical, traffic, ad technology, SSP relationships, and more. Book a demo to explore the full dataset with advanced filters, exports, and monitoring tools.
Red Volcano refreshes all publisher data weekly, including ads.txt files, technology detection, traffic estimates, and SSP relationships. This ensures you always have the most current view of the Sweden advertising landscape.