Websites Using Opt Out Advertising — 2026 Data

An advertising platform providing programmatic demand while respecting user privacy and opt-out preferences. Red Volcano tracks 307,294 publisher websites using Opt Out Advertising, with data refreshed weekly from proprietary crawlers.

● Data last updated: March 13, 2026
307,294
Publishers Using
United States
Top Country
News And Media
Top Vertical
15.8%
ads.txt Rate
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Top Publishers Using Opt Out Advertising

The highest-ranked websites using Opt Out Advertising, sorted by global traffic rank. Technology detection is based on Red Volcano's weekly crawl of ads.txt files, header bidding configurations, and JavaScript tag analysis.

#DomainGlobal RankMonthly PageviewsCountryCategory
1yahoo.com#152,873,425,636United StatesNews And Media
2fandom.com#39920,792,025United StatesArts And Entertainment
3weather.com#461,108,313,929United StatesScience And Education
4nytimes.com#66694,369,788United StatesNews And Media
5globo.com#67851,603,999BrazilNews And Media
6msn.com#74507,339,536United StatesNews And Media
7bbc.com#88552,030,429United StatesNews And Media
8espn.com#89511,589,368United StatesSports
9pixiv.net#98291,562,862JapanArts And Entertainment
10cnn.com#104490,866,410United StatesNews And Media
11outbrain.com#104207,590,388GermanyComputers Electronics And Technology
12aol.com#133234,095,618United StatesComputers Electronics And Technology
13craigslist.org#138113,939,213United StatesE-Commerce And Shopping
14accuweather.com#143304,613,589United StatesScience And Education
15foxnews.com#146282,354,363United StatesNews And Media
16uol.com.br#148248,121,697BrazilNews And Media
17target.com#155207,203,241United StatesE-Commerce And Shopping
18wp.pl#161188,272,433PolandNews And Media
19sahibinden.com#163106,766,351TurkeyE-Commerce And Shopping
20indiatimes.com#167272,491,301IndiaNews And Media
21dood.re#176114,800IndonesiaAdult
22onet.pl#176199,336,572PolandNews And Media
23dailymotion.com#191230,839,608IndiaArts And Entertainment
24onelink.me#206371,168,491United StatesComputers Electronics And Technology
25shopee.co.id#209133,256,689IndonesiaE-Commerce And Shopping
26auone.jp#226206,010,501JapanNews And Media
27leboncoin.fr#227121,666,791FranceE-Commerce And Shopping
28dailymail.co.uk#232216,091,245United KingdomNews And Media
29bild.de#237205,171,142GermanyNews And Media
30genius.com#241177,962,909United StatesArts And Entertainment
31tabelog.com#264126,049,108JapanFood And Drink
32wattpad.com#27192,185,016United StatesArts And Entertainment
33nate.com#283103,490,940South KoreaArts And Entertainment
34realtor.com#288111,016,092United StatesBusiness And Consumer Services
35t-online.de#289127,418,670GermanyNews And Media
36flightradar24.com#29179,083,748United StatesVehicles
37people.com#295181,478,713United StatesNews And Media
38soundcloud.com#299123,194,273United StatesArts And Entertainment
39vnexpress.net#308130,711,082VietnamNews And Media
40sp.gov.br#31096,058,952BrazilLaw And Government
41syosetu.com#313113,819,422JapanArts And Entertainment
42trilltrill.jp#318184,689,066JapanFood And Drink
43olx.pl#32578,739,949PolandE-Commerce And Shopping
44investing.com#329160,696,387TurkeyFinance
45gismeteo.ru#336143,681,281RussiaScience And Education
46corriere.it#338119,687,717ItalyNews And Media
47ndtv.com#346108,834,021IndiaNews And Media
48researchgate.net#347102,524,597United StatesScience And Education
49web.de#35689,383,690GermanyComputers Electronics And Technology
50n-tv.de#368149,858,916GermanyNews And Media

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Opt Out Advertising Adoption by Country

Geographic distribution of Opt Out Advertising adoption across publisher websites. Shows the top markets where publishers have integrated this technology.

United States
31,288 pubs
India
5,565 pubs
United Kingdom
4,247 pubs
Indonesia
4,037 pubs
Germany
3,947 pubs
Japan
3,676 pubs
Brazil
3,517 pubs
France
3,235 pubs
Italy
3,189 pubs
Spain
2,812 pubs
Canada
1,991 pubs
Mexico
1,973 pubs
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Opt Out Advertising by Publisher Vertical

Which content categories show the highest adoption of Opt Out Advertising. Understanding vertical distribution helps SSPs and ad networks identify where this technology is most prevalent.

News And Media
12,162 pubs
Science And Education
4,054 pubs
Computers Electronics And Technology
3,633 pubs
Games
3,537 pubs
Arts And Entertainment
3,259 pubs
Computers Electronics And Technology
3,191 pubs
Community And Society
3,060 pubs
Arts And Entertainment
2,300 pubs
Food And Drink
2,267 pubs
Arts And Entertainment
2,238 pubs
Sports
1,824 pubs
Adult
1,804 pubs
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SSP Partners of Opt Out Advertising Publishers

The most common SSP and monetization partnerships among publishers using Opt Out Advertising, based on ads.txt and sellers.json analysis.

Pubmatic
7,960 pubs
Rubiconproject
6,190 pubs
Freestar
4,671 pubs
Infolinks
2,092 pubs
Sharethrough
2,020 pubs
Taboola
1,902 pubs
Smaato
1,773 pubs
Aniview
935 pubs
Geniee.Co.Jp
859 pubs
Sonobi
695 pubs

Get Full Opt Out Advertising Publisher Intelligence

Red Volcano provides complete data on all 307,294 publishers using Opt Out Advertising — with filters by country, vertical, traffic, and SSP relationships. Export lists, set up monitoring alerts, and access via API.

Frequently Asked Questions

According to Red Volcano's data, 307,294 publisher websites currently use Opt Out Advertising. This number is updated weekly based on our proprietary web crawlers that scan ads.txt files, JavaScript tags, and header bidding configurations across 32M+ websites.

The highest adoption of Opt Out Advertising is in United States, followed by other major digital advertising markets. Red Volcano tracks geographic distribution across 190+ countries, with detailed breakdowns available through our platform.

Publishers using Opt Out Advertising most commonly also use Duration Media, TheMediaGrid, Between, Criteo, PubMatic. These co-occurring technologies indicate the typical header bidding and monetization stack of publishers in this segment.

The most common publisher vertical using Opt Out Advertising is News And Media. Red Volcano provides detailed category breakdowns showing adoption patterns across news, entertainment, sports, technology, and dozens of other verticals.

Red Volcano detects Opt Out Advertising through a combination of ads.txt analysis, JavaScript header bidding wrapper detection, sellers.json cross-referencing, and proprietary crawler technology. Our data is refreshed weekly to ensure accuracy.

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Related Data

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