Websites Using Outbrain — 2026 Data

A native advertising platform specializing in content recommendations and sponsored content distribution. Red Volcano tracks 208,037 publisher websites using Outbrain, with data refreshed weekly from proprietary crawlers.

● Data last updated: March 09, 2026
208,037
Publishers Using
United States
Top Country
News And Media
Top Vertical
16.5%
ads.txt Rate
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Top Publishers Using Outbrain

The highest-ranked websites using Outbrain, sorted by global traffic rank. Technology detection is based on Red Volcano's weekly crawl of ads.txt files, header bidding configurations, and JavaScript tag analysis.

#DomainGlobal RankMonthly PageviewsCountryCategory
1yahoo.com#152,873,425,636United StatesNews And Media
2weather.com#461,108,313,929United StatesScience And Education
3nytimes.com#66694,369,788United StatesNews And Media
4msn.com#74507,339,536United StatesNews And Media
5espn.com#89511,589,368United StatesSports
6cnn.com#104490,866,410United StatesNews And Media
7outbrain.com#104207,590,388GermanyComputers Electronics And Technology
8shopify.com#112225,792,302United StatesBusiness And Consumer Services
9craigslist.org#138113,939,213United StatesE-Commerce And Shopping
10foxnews.com#146282,354,363United StatesNews And Media
11wp.pl#161188,272,433PolandNews And Media
12dailymotion.com#191230,839,608IndiaArts And Entertainment
13orange.fr#204167,558,845FranceComputers Electronics And Technology
14onelink.me#206371,168,491United StatesComputers Electronics And Technology
15dailymail.co.uk#232216,091,245United KingdomNews And Media
16bild.de#237205,171,142GermanyNews And Media
17realtor.com#288111,016,092United StatesBusiness And Consumer Services
18flightradar24.com#29179,083,748United StatesVehicles
19people.com#295181,478,713United StatesNews And Media
20soundcloud.com#299123,194,273United StatesArts And Entertainment
21trilltrill.jp#318184,689,066JapanFood And Drink
22olx.pl#32578,739,949PolandE-Commerce And Shopping
23investing.com#329160,696,387TurkeyFinance
24corriere.it#338119,687,717ItalyNews And Media
25researchgate.net#347102,524,597United StatesScience And Education
26n-tv.de#368149,858,916GermanyNews And Media
27redfin.com#38786,885,927United StatesBusiness And Consumer Services
28elmundo.es#388119,970,947SpainNews And Media
29libero.it#42161,390,923ItalyNews And Media
30game8.jp#49896,463,508JapanGames
31yomiuri.co.jp#50086,137,110JapanNews And Media
32apnews.com#505114,184,974United StatesNews And Media
33livedoor.com#510100,155,438JapanNews And Media
34itmedia.co.jp#532100,648,870JapanComputers Electronics And Technology
35kakaku.com#54469,039,437JapanE-Commerce And Shopping
36discogs.com#54844,190,574United StatesArts And Entertainment
37nikkansports.com#54988,264,400JapanSports
38nypost.com#551100,265,882United StatesNews And Media
39tenki.jp#552102,914,132JapanArts And Entertainment
40realestate.com.au#55656,393,357AustraliaBusiness And Consumer Services
41hindustantimes.com#562100,229,186IndiaNews And Media
42uptodown.com#56377,892,467IndiaComputers Electronics And Technology
43allrecipes.com#56599,283,742United StatesFood And Drink
44washingtonpost.com#62284,282,537United StatesNews And Media
45asahi.com#62882,852,538JapanNews And Media
46bikewale.com#63862,507,818IndiaVehicles
47forbes.com#64695,239,788United StatesNews And Media
48welt.de#64793,628,057GermanyNews And Media
49sofascore.com#64982,221,531BrazilSports
50o2.pl#65064,679,751PolandNews And Media

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Outbrain Adoption by Country

Geographic distribution of Outbrain adoption across publisher websites. Shows the top markets where publishers have integrated this technology.

United States
18,357 pubs
India
4,004 pubs
France
3,274 pubs
Italy
2,860 pubs
Germany
2,838 pubs
United Kingdom
2,699 pubs
Japan
2,351 pubs
Russia
2,074 pubs
Spain
1,872 pubs
Brazil
1,754 pubs
Indonesia
1,377 pubs
Mexico
1,086 pubs
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Outbrain by Publisher Vertical

Which content categories show the highest adoption of Outbrain. Understanding vertical distribution helps SSPs and ad networks identify where this technology is most prevalent.

News And Media
8,455 pubs
Computers Electronics And Technology
2,425 pubs
Computers Electronics And Technology
2,421 pubs
Science And Education
2,385 pubs
Games
2,034 pubs
Arts And Entertainment
1,809 pubs
Arts And Entertainment
1,502 pubs
Community And Society
1,370 pubs
Travel And Tourism
1,234 pubs
Arts And Entertainment
1,227 pubs
Sports
1,205 pubs
Food And Drink
1,196 pubs
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SSP Partners of Outbrain Publishers

The most common SSP and monetization partnerships among publishers using Outbrain, based on ads.txt and sellers.json analysis.

Pubmatic
5,778 pubs
Rubiconproject
4,236 pubs
Freestar
3,025 pubs
Sonobi
1,716 pubs
Sharethrough
1,167 pubs
Taboola
1,005 pubs
Infolinks
885 pubs
Smaato
879 pubs
Aniview
606 pubs
Amagi
590 pubs

Get Full Outbrain Publisher Intelligence

Red Volcano provides complete data on all 208,037 publishers using Outbrain — with filters by country, vertical, traffic, and SSP relationships. Export lists, set up monitoring alerts, and access via API.

Frequently Asked Questions

According to Red Volcano's data, 208,037 publisher websites currently use Outbrain. This number is updated weekly based on our proprietary web crawlers that scan ads.txt files, JavaScript tags, and header bidding configurations across 32M+ websites.

The highest adoption of Outbrain is in United States, followed by other major digital advertising markets. Red Volcano tracks geographic distribution across 190+ countries, with detailed breakdowns available through our platform.

Publishers using Outbrain most commonly also use Duration Media, TheMediaGrid, Between, Criteo, OpenX. These co-occurring technologies indicate the typical header bidding and monetization stack of publishers in this segment.

The most common publisher vertical using Outbrain is News And Media. Red Volcano provides detailed category breakdowns showing adoption patterns across news, entertainment, sports, technology, and dozens of other verticals.

Red Volcano detects Outbrain through a combination of ads.txt analysis, JavaScript header bidding wrapper detection, sellers.json cross-referencing, and proprietary crawler technology. Our data is refreshed weekly to ensure accuracy.

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Related Data

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