Pricing
Every Discovery price, on the page.
Three products, three team sizes, three contract terms. Add products and each additional one is half price. Solo and Small Team are self-serve; Enterprise, and everything priced separately below, goes through us.
Your price
Saves $1,920 over 12 months
- Products
- Web
- Plan
- Solo
- Seats
- 1
- Term
- 12 months upfront
- Paid upfront
- $7,680
Self-serve sign-up available. No quote required.
The full rate card
List price per month, before any term discount. Solo is one user, Small Team is five.
| Product | Solo1 user | Small Team5 users | EnterpriseCustom seats |
|---|---|---|---|
| Web Discovery32M+ publishers with tech-stack detection, ads.txt and sellers.json intelligence, and contacts. | $800/mo | $1,000/mo | $2,000/mo |
| App DiscoveryApp bundles and app-ads.txt intelligence, with seller-ID adoption tracked over time. | $480/mo | $600/mo | $1,200/mo |
| CTV DiscoveryConnected TV apps and platforms, with authorised-seller intelligence for CTV inventory. | $240/mo | $300/mo | $600/mo |
6-month contract
Paid monthly. Shortest commitment.
12-month contract
Paid monthly, 10% off.
10% off list
12 months upfront
Paid in advance, 20% off.
20% off list
Extra seats
Add users to any plan. Buy them singly or in a pack of five.
Ads.txt Alerts
Billed on usage, priced against the domains you monitor. Starts with a 7-day free trial.
See the product →Ads.txt Intelligence
A separate subscription from $400 a month, covering all three platforms. Your first analyst-reviewed report is free.
See the product →SPO
A standalone product, independent of everything else, currently in beta testing. Pricing publishes at launch.
See the product →MFA Feed and managed services
The MFA Feed is a billable subscription priced per use case. Managed services such as Publisher Sales are scoped and priced per engagement.
The rate card above covers the Discovery products. Ads.txt Alerts, Ads.txt Intelligence, SPO, the MFA Feed and managed services are each priced separately and none are included with a Discovery subscription.
Before you ask
Questions we get asked.
What is the difference between Ads.txt Alerts and Ads.txt Intelligence?
Alerts watches a list of domains you choose and tells you within the hour when something changes — your lines dropped, a competitor added. Intelligence works the other way round: you give us your lines or a seller domain and we report every appearance across web, apps and CTV, analyst-reviewed, refreshed every Monday. Alerts is for defending what you already have. Intelligence is for finding out where you actually are. They are separate subscriptions and plenty of customers take both.
Are the ads.txt products included with a Discovery subscription?
No. Web, App and CTV Discovery are priced together on the rate card, and bundling them makes each additional one half price. Ads.txt Alerts, Ads.txt Intelligence, SPO and the MFA Feed are each their own subscription.
How fresh is the data?
Discovery and Ads.txt Intelligence refresh weekly, on every tier — freshness is not something we sell back to you as an upgrade. Ads.txt Alerts checks on an hourly cycle. The MFA Feed is scored daily.
What are the contract terms?
Discovery runs on a 6-month or 12-month contract. Twelve months paid monthly is 10% off list, and twelve months paid upfront is 20% off. Managed services such as Publisher Sales are scoped and priced per engagement — talk to us for terms.
Can I buy without talking to sales?
Solo and Small Team tiers are self-serve. Enterprise, SPO, the MFA Feed and managed services go through us, because the terms are negotiated anyway.
How do you handle the data we give you?
The lines, seller IDs and target lists you submit are used to run your reports and for nothing else. They are not pooled with other customers, not resold, and not visible to anyone outside your workspace. A data processing agreement is available on request.
Is the MFA Feed only for DSPs and agencies?
That is who it is built for, and most subscribers are media buyers, agencies, DSPs or verification teams. It works just as well for SSPs, exchanges and publishers who want to keep poor inventory out of their own supply path.
How long does it take to get going?
Discovery is a search tool — if someone on your team can use a filter panel and export a CSV, they can use it on day one. Ads.txt Intelligence returns your first analyst-reviewed report within about a working day. Onboarding, manuals, videos and a call are included.
Still want to see it first?
Bring a competitor domain or your own seller ID and we will run it against the live index on the call.